SERVIO CRM: an essential part of a modern hotel
Our CRM has been designed to take into account all the specific features of Ukrainian hotels, the characteristics of booking channels and the internal business processes of hospitality establishments. It is integrated with SERVIO HMS, which significantly simplifies guest interactions and automates the sales department. SERVIO CRM offers flexible customisation: each column in the tables can be individually configured for sorting, grouping and filtering information. Lists and column layouts can also be customised.
Ease of use
A key feature of the SERVIO CRM web solution is its ability to operate both within the HMS and completely independently.
Interaction with guests and corporate clients
Stay in touch with your existing guests and corporate clients at all times, and attract new ones easily and conveniently.
Benefits of integration with HMS
The ‘Booking’ and ‘Check-in’ statuses, which are familiar and easy for hotel staff to use, are automatically mapped to the corresponding ‘Order’ statuses in the CRM.
What SERVIO CRM has to offer
- a combined database of guests and customers, and comprehensive guest questionnaires;
- detailed profiles of companies – legal entities;
- a complete and transparent record of guests’ previous visits;
- guest transaction history;
- easy creation of new orders;
- maintaining detailed records for each guest/customer.
- adaptive filter configuration and storage of CRM user templates;
- adding events;
- easy integration of Telegram bots for quick and convenient communication;
- email notifications and messages;
- integration with SIP telephony.
Benefits for your business
SERVIO CRM is a technological tool for the effective management of hotel business processes. Using it gives you a competitive edge in terms of the speed and quality of guest service and guest interactions. Regardless of the hotel’s format and size, or the number of rooms, the CRM system can be easily adapted to the needs of the hospitality establishment, including any specific requirements.
A combined database of guests and customers
With an integrated CRM, it’s easy to view the full history of interactions, as well as the specific requests, preferences and values of each guest or customer. These are effective tools for engagement, high-quality communication and the hotel’s marketing activities.
Statistics and analytics
Analyse the behavioural patterns of customers and guests, market trends and developments, fluctuations in demand and the impact of external and internal factors on these. CRM statistics will enable you to optimise the quality of customer care and service, identify new guest needs, and add necessary services or remove those that are no longer relevant, thereby influencing customer satisfaction levels.
Manage orders centrally
Manage the full cycle of guest and customer interactions within the CRM. The ‘Bookings’ section provides comprehensive information on the status of service, from the first point of contact through to check-out and post-stay interactions.
“Companies” section
It stores detailed profiles of all companies entered into the CRM: contact details and contact person, order history or interaction history, current and previous agreements, preferences, special needs or requests.
Related modules and integrations
SERVIO CRM has implemented a range of integrations that will allow you to build a holistic, effective service and accounting system.
Telegram bot
SIP telephony
Any questions left?
Our mission is to provide you with quality and informed answers to all your questions, no matter how complex. Our team of experts is ready to work for you and contribute to your understanding and development.
Leave a questionWhat does integrated CRM provide?
Integrated CRM in SERVIO HMS allows you to manage your customer base more holistically – you will be able to process potential customers, both individual and partner companies, build future interactions with them. And current customers will automatically go through sales funnels
Can I get a CRM system on a subscription basis?
Yes, if you have purchased the basic SERVIO HMS system by subscription, then the additional CRM module can also be obtained by subscription.
What are the ways to communicate with guests directly in CRM?
You will be able to communicate with your guests thanks to the connected telegram bot, mail and via telephony, if the latter is integrated with the system.